Strategic and international responsibility for innovation in the context of industrial communication, connectivity, and control technology Expansion and further development of the portfolio in close cooperation with Development, Distribution, and the Customer ("voice of customer") Systematic identification and assessment of current technology and market trends in the context of IIoT (e.g. mobile automation, battery & energy storage or testing systems) End-to-end responsibility from initiating the development of new products to successful market launch and penetration Evaluation of strategic partnerships, including "make or buy"